Jason Schappert’s journey from killing bugs in Florida to building an eight-figure business, and now launching an AI-driven fintech platform proves that success is rarely a straight line.

From bootstrapping a business with his wife to homeschooling three children, Jason embodies the philosophy that life is a zigzag journey, not a linear path. In this exclusive feature, we dive into Jason’s life, lessons, and the philosophy that fuels his latest venture, Moola.

Humble Beginnings: Lessons from a Pest Control Truck

Jason Schappert grew up in a family of entrepreneurs. His parents ran a pest control business, and as a teenager, Jason spent summers helping his father, learning the value of hard work and customer service.

“I was 12 years old, killing bugs with my dad,” Jason recalls. “It wasn’t glamorous, but it taught me sales, negotiation, and rejection—skills that funded my aviation dreams.”

Jason’s father encouraged him to aim higher, and Jason took this advice to heart. By offering additional services, like pressure washing driveways, he turned a summer job into a crash course in business and funded his first flying lessons.

The Flight Plan to an 8-Figure Exit

Jason’s passion for aviation eventually led him to create an online flight training business. Inspired by the rise of YouTube and GoPro cameras, he uploaded flight lessons and soon began monetizing his content through a subscription-based model.

“What started as two cameras on a plane grew into a full-fledged online training platform,” Jason explains. “People thought I was crazy—teaching flight online wasn’t common 16 years ago. But I saw an opportunity to simplify aviation concepts and make them accessible.”

Over 16 years, Jason’s company flourished, leading to an eight-figure acquisition. While the sale marked a financial milestone, Jason describes it as bittersweet. “It was like a happy breakup,” he says. “You pour so much of yourself into something, and suddenly, it’s gone. But that exit prepared me for what came next.”

Revolutionizing Financial Literacy with Moola

Jason’s newest venture, Moola, merges his passion for teaching with a mission to make financial literacy accessible to everyone. Designed as an AI-driven fintech platform, Moola acts as a “financial co-pilot,” offering users personalized insights into saving, spending, and investing to help them make informed decisions that align with their goals.

“Moola is like the instrument panel in a plane,” Jason explains. “It doesn’t just show where you are but predicts where you’re headed, helping you make smarter decisions.” This analogy reflects Moola’s focus on guidance and empowerment, simplifying complex financial concepts so users can confidently take control of their finances.

Jason is particularly passionate about reaching Gen Z—a generation poised to inherit significant wealth but often underserved by traditional financial systems. “Moola is designed to give individuals the tools, knowledge, and personalized insights they need to steward their finances responsibly and achieve true financial freedom,” he shares.

“This isn’t about short-term gains—it’s about helping people build sustainable, abundant futures.” With a clear mission and cutting-edge technology, Moola is leading the charge in reshaping financial education and equipping the next generation with the tools to thrive.

The Inspiration Behind the Vision

Jason credits his wife, Magda, as both his business partner and muse. The couple, who met at a business conference, decided early on to combine their talents and build something together.

“Magda has incredible vision,” Jason says. “Our partnership isn’t without challenges, but we’ve learned to balance our strengths and create something greater together.”

Their family life is equally unconventional. Jason and Magda homeschool their three children, blending education with life lessons. “We involve our kids in our ventures,” he shares. “They’re learning coding and financial skills alongside math and history.”

Navigating the Zigzag Journey of Success

For Jason, success is about more than wealth—it’s about the journey. He likens his philosophy to aviation: “You’re off course 90% of the time, but as long as you know your destination, you’ll get there.”

This mindset helped Jason overcome significant obstacles, including losing a private equity deal because of messy bookkeeping. “That failure was a wake-up call,” he admits. “We hired professionals, cleaned up our systems, and eventually closed a better deal.”

Jason believes in embracing adversity as an opportunity for growth. “In every setback, there’s a seed of advantage,” he says. “You just have to nurture it.”

Advice for Aspiring Entrepreneurs

Jason’s story offers several key lessons:

• • Build for the Future: “Always operate as if you’re building to sell. Even if you’re not planning to, it sets you up for success.”
  • Adapt and Evolve: “Don’t fear change. Success is a zigzag path, not a straight line.”
  • Stay Disciplined: Jason swears by his cold plunge routine. “It’s a daily reminder to tackle the things you don’t want to do.”

What’s Next for Jason Schappert?

With Moola gaining traction, Jason is far from slowing down. The platform aims to redefine financial education, leveraging AI to create tailored experiences for users.

“Financial freedom isn’t just about money,” Jason emphasizes. “It’s about creating a life where you can thrive—personally, professionally, and spiritually.”

Through Moola and his dedication to teaching, Jason hopes to inspire the next generation to take control of their financial destinies.

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More of Jason: 

• • Website: www.moo.la
  • YouTube: @Moola-Copilot
  • Facebook: @MoolaCopilot
  • Instagram: @moola_copilot