Imagine lying in bed, sick with the flu, and suddenly realizing you’re not living your best life. That’s exactly what happened to Laura Liotta, leading her to make a bold decision that would change her life forever. This episode takes us on Laura’s inspirational journey from corporate America to pioneering her path in the public relations world.
Meet Laura Liotta: A Pioneer in Public Relations
Laura Liotta is not your ordinary business leader. Starting her career in the bustling world of pharmaceuticals and biotech, she had it all: a successful job, recognition, and a bright future in corporate America. But a moment of clarity, sparked by an Oprah show, led her to question her life’s direction. Laura dared to dream bigger, trading her secure job for the unknown waters of entrepreneurship, and thus, Sam Brown Inc. was born.
Crafting a New Paradigm
Laura’s venture wasn’t just about starting a business; it was about reinventing the wheel of female leadership and work-life balance. In 1999, long before working from home became a global norm, Laura envisioned a hybrid workplace model. Her company, Sam Brown Inc., thrived by focusing on a woman-led team’s strengths and the flexibility of remote work.
The Secret Sauce to Success
But how did Laura turn her vision into a reality? It was more than just strategic planning; it was about creating a culture of respect, flexibility, and mutual support. This approach allowed her team to grow consistently, achieving remarkable success in the competitive world of public relations, especially in healthcare.
Life Lessons from Laura:
Laura’s journey offers invaluable insights into living a fulfilling, unconventional life. Here are five key lessons:
- Listen to Your Inner Voice: Laura’s decision to leave her job was fueled by a deep, personal realization. It’s essential to pay attention to those inner whispers urging us to seek more from life.
- Embrace the Unconventional: Success doesn’t always follow a straight path. Laura’s willingness to break the mold and create a new workplace paradigm was a game-changer.
- Value Work-Life Balance: Laura’s story underscores the importance of balancing professional achievements with personal well-being and family life.
- Cultivate a Supportive Team Culture: Building a team that shares your vision and values can lead to sustained growth and success.
- Growth Through Referrals: Doing outstanding work for your clients can turn them into your biggest advocates, fueling your business’s growth through word-of-mouth.
The Giveaway: A Chance to Learn from the Best
In the spirit of sharing and growth, Laura offers an exclusive giveaway: a one-hour media training session. This is a unique opportunity to gain insights from a seasoned expert in public relations and communications.
[CLAIM YOUR GIVEAWAY ENTRY HERE!]
Laura Liotta’s journey from a high-flying corporate executive to a trailblazing entrepreneur in public relations is nothing short of inspirational. Her story teaches us that with courage, innovation, and a focus on what truly matters, we can all lead an unconventional life that’s not only successful but also deeply fulfilling.
Connect with Laura to continue the conversation and maybe, just maybe, start crafting your unconventional path today.
More of Laura:
- Website: sambrown.com
- LinkedIn: linkedin.com/in/lauraliotta/
- Facebook: @sambrowninc
- Twitter (X): @sambrowninc
