In today’s fast-paced era, taking the lead demands a go-getter lifestyle that pushes us to grind for greater. But with all that time put into work, how much time have you sacrificed for a wink of sleep?

Some may have experienced making it past a whole week with only a few hours of shut-eye, while others may have slept for 10 hours and still feel exhausted. Whatever you’ve gone through, REM Rise CEO Veronica Lee is sure about one thing – people aren’t getting the good type of sleep.

Having known the bustle of a busy corporate job, Veronica understands that feeling of lying in bed for 8 hours and waking up still unsatisfied. That restlessness after a long rest, as she points out, is due to a lack of “good sleep”, otherwise called REM sleep.

“You can be a very high-functioning human being while not getting any sleep, right? Especially if you’ve got a lot of ambition,” Veronica states, “We’re in this go-go culture, everyone’s hustling to do XYZ. But when you’re not getting the proper rest and sleep, your body’s just not restoring on a nightly basis.”

The situation is much worse now with the presence of social media, streaming services, and other internet mediums that distract us from sleeping. Although there have been supplements that induce sleep, Veronica emphasizes how these sleeping aids actually hinder natural REM sleep. 

“People are not actively prioritizing sleep and actively trying to set aside an hour to properly wind down and shut down your devices and all that stuff.”

With this in mind, Veronica has made it her mission to bring back the natural REM sleep that we’ve lost by combining modern pharmaceutical innovation with Eastern herbs. Additionally, she pairs it with a specialized program that monitors the amount of REM sleep an individual receives while also teaching techniques on how to achieve deeper, more replenishing sleep.

“The big thing that I care a lot about now is helping people sleep better and really getting real sleep, just because I think that the world is not made for good sleep these days.”

More From Veronica

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One lucky listener will receive a sleep-enhancement package including Remrise powder and vitamins as well as Remrise’s exclusive merchandise.